E-COMMERCE

Once product information is centralized, standardized, synchronized and easily locatable in the supply chain, the next step is to enable products to be purchased through multiple channels. Cactus E-Commercesolutions provide a common technology platform to implement, integrate and support the electronic store (or eStore) as well as the applications used to run the more traditional “brick and mortar” stores. Cactus Multi-Channel Retail solutions harnesses the power of new web-based technologies and allows Retailers and Consumer Goods Manufacturers to satisfy the rise in consumer expectations.

In today’s evolving supply chain, selling on the Web continues to present its own challenges. However most large Consumer Goods (CG) manufacturers are leveraging their brands and becoming retailers themselves. In addition, online retailing is now a part of Retailers' total strategy, and very few retailers are solely online entities.

Customer and product data flow automatically through to back-end fulfillment and distribution functions as well as into the corporate database thanks to strategic implementations of Enterprise Collaboration & Integration (ECI), GDS, PIM and RFID technologies. Once product information has been standardized, synchronized and centralized it is ready to be pushed for retail consumption through multiple retail channels.

Users can seamlessly support their e-commerce activities through the same infrastructure that supports other channels such as in-store systems. Meanwhile, customers enjoy the same brand recognition through multiple diverse shopping experiences.

The Cactus Multi Channel Retail Framework helps businesses build and connect e-commerce online systems, in-store systems, call centers, marketing channels and operations into one coherent digital nervous system. In addition, managing multiple retail channels from a single infrastructure provides insight between channels that will yield new business value such as providing accurate measures of country-specific e-commerce performance and gaining insights into international e-commerce platform needs. Find out how Cactus can help you Profit with MCR.

Large retailers are aggressively expanding online sales into new territories. Cactus Commerce can make it happen by leveraging a retailer’s current Microsoft BizTalk Server investment. It can help to launch support activities related to business process management and the exchange of catalog, order, and inventory information. Cactus can also accelerate additional process integration with third party systems for payment, tax assessment, email newsletter, and website statistical analysis.

Cactus’ status as a Microsoft Gold Certified Integrated E-Business Solutions Partner is further strengthened by its inclusion as a member of their e-Business Partner Advisory Council (PAC), a veteran of Microsoft’s Commerce Server product team.