Burger King’s Viral Facebook App

February 23, 2009 · Posted by Donna Remillard · 0 Comments · Trackback Url

This is the most brilliant and funny widget I’ve seen yet, so I had to share.

Burger King put out a viral Facebook app (Whopper Sacrifice) that rewards you with a free sandwich if you delete ten of your Facebook friends.  All kinds of buckets of unpaid media (online outlets from CNET to Scientific American; the LA Times to the NY Times picked up this story).

So what’s the message here?  In these tough economic times, everything comes at a cost.  And everything has a value (the BK app puts the value of your friends at $0.37). 

Unfortunately I didn’t get to see this first hand.  By the time I checked it out, Facebook had disabled the app. But not before 233,906 friend were sacrificed … hilarious!  Check it out anyway and try the ‘Angry-Gram’ link for more fun … http://www.whoppersacrifice.com/

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