THE COST OF MULTI-CHANNEL INCONSISTENCY = LOST FUTURE SALES

Multi-Channel commerce can level the playing field for all companies. Even high-performing retailers must recognize the impact of customer intolerance of mistakes and ensure a seamless cross-channel experience through tighter back-end integration, or risk losing sales to smaller, more agile competitors.

In this webcast, AberdeenGroup will share findings from its most recent survey on how best in class companies are developing dynamic distribution networks that can fulfill customer demand from any point in the supply chain; and how these companies are capitalizing on integration and consistency to build brand equity and increase sales. Cactus Commerce will wrap up the session with a live demonstration of a seamless “buy online” and “pick up in-store” scenario enabled by the Cactus Multi-Channel Retail (MCR) Framework.

Audience:
Retailers, Distributors, and Consumer Goods Manufacturers who are considering multi-channel retailing initiatives to effectively and efficiently build and execute a brand in new selling formats in order to meet increasingly sophisticated customer demands in the next 6 – 12 months.

View the archived Webcast!

For more information on Cactus Multi-Channel Retail (MCR) Framework, visit
http://www.cactuscommerce.com/technology.

Event Date and Agenda

Original Webinar Airdate: Wednesday, June 28, 2006 2:00 PM – 3:00 PM (ET)